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Are you an avid Instagrammer? Well, you’re not the only one. Instagram is one of the most widely used platforms globally. The number of users on the platform is expected to reach 989 million by 2022.Instagram marketing can deliver great results. A Facebook IQ survey revealed that people use Instagram for product discovery (83%), product research (81%), and...
On Instagram, 39% of accounts with 15,000+ followers belong to influencers. These influencers are vying for the attention of 112.5 million users. Needless to say, the competition among influencers is stiff. To stand out in this overcrowded space, you need to post high-quality content. Not only that, you also need to track the performance of your posts...
Social media platforms have billions of users and are where people spend most of their online time. This makes them perfect places for advertisers to reach potential leads, spread brand awareness, and drive conversions. Social media advertising on different platforms lets you reach different types of target audience groups. But, you also have to customise your advertisements for each...